Startupsthatfail don’thave a sound marketing strategy.
Startupsfail due to a lack of appropriate product-marketfit.
lack ofcashflow to drive the business forward
- Troubleshoot growth Guidance oncommercial sustainability
- Equip with process and frameworkto mitigate business risks.
- Art of pivoting-try, learn & tweak, backed withhonest feedback
- Zero-party data-Importance of acquiring and managing healthy data from the get-go
- Embrace the growth profitability modelfrom the getgo
- Establish product-marketfit bycreating multiple personas asidealclient profile
female led
company.
in SaaS
frameworks
acumen
founders
excellence
relationships
Founders are a different breed of entrepreneurs. We understand that. Our approach is to communicate with our founders. Listen to them to offer the best fit aid. We ask the right
questionsto start amomentous journey.
Discover
Ourintroductorycallto unravel and learn aboutfounders. Understand their business missions and vision.
Explore
Understand their roadblocks Explore whathas been brewing Identify whatis missing
Establish
we agree and prioritise what'sneeded A 12-month planis drawn with milestones Frameworkimplementation
Navigate
With our findings, we advise/recommend setting priorities. Practice working in unison with a shared value. A communal spirit of growing and scaling hand in hand.
Roadmap
We develop a comprehensive roadmap interlinking everything that matters to achieve the end goal in 12 months. Establish KPIs, product/market fit, pivot
Destination
With all strategies and planning in place. We will track and monitor. Pivot as we go. . Go-to-market strategies will be complemented with an introduction to revenue diversification.
Sustain
At this stage, we introduce the founders to Growth strategies. How to position their product and business to adhere to multiple personas. Commence on revenue diversification. Operate strategically with small steps towards the big vision.
